Why Website Design Is Important – Customization

There are nearly Two Billion websites on the internet as of 2022. 

This is one of the reasons why website design is important – customization. 

It has always been extremely important in marketing to Differentiate (The D-word). To clearly and confidently set yourself apart from the pack. 

You are going to have a hard time doing that using a template based website and stock photos. 

Just do a quick search on Google for any service, and look at the websites on the first five hits. Now imagine you are looking at these websites. Do any of them stand out? Can you tell one from another? 

If you can’t, how will you decide? 

You might not decide. You might ask for referrals instead. You might just pick any one of the five or just pick the first one since they all look the same. 

Do you want that to happen when people find your website? 

If you look and sound like everyone else, and everything appears equal, are you the low price provider? 

Because when everything appears to be equal, price becomes the deciding factor. 

Custom web design should make sure that you are different, important, and clearly the best choice among those five other websites. 

And remember – you aren’t going to get to talk to these people. 

Your website must do that for you. 

Our suggestion – make sure you get a custom website design. 

Spend the extra – it matters.